Master of Professional Studies in Game, Entertainment, and Media Analytics (GEM)
Turn Your Love of Entertainment Into a Career
The Master of Professional Studies in Game, Entertainment, and Media Analytics (GEM) degree was developed in consultation with industry leaders to fill a growing need for data specialists that have skills tailored to the game, entertainment, and media industry.
This program equips students with skills in reporting, advanced analytics, and data science that are coveted by entertainment companies. Students learn to apply these skills to video games, streaming video, OTT media, mobile games, eSports, traditional media, professional sports, and other current internet-based entertainment products. Students also learn sociotechnical facets of the industry, such as data privacy and ethical design.
Graduates are positioned for roles as data scientists and analysts in the entertainment industry. At the same time, the transferable skills such as customer segmentation, recommendation, and prediction modeling can be applied in many other industries.
Current GEM Students Quick Links
New Students: Next Steps
Student Services & Advising
Curriculum
Support Resources & Financial Aid
Student Organizations